UPGRADE TO SALE
Northern California's Pre-Sale Renovation Company

Sell for More Without
Paying for Renovations Up Front.

Upgrade Before
You List.

We help Bay Area and Northern California homeowners renovate strategically before selling, with renovation planning, contractor coordination, financing options, and real estate expertise under one roof.

Get My Free Upgrade Assessment
Pre-sale renovation strategy • Financing options • Real estate guidance
The path to a stronger sale
01
As-Is Sale Lower buyer demand
02
Strategic Upgrades Higher perceived value
03
Potential Result Stronger net proceeds
Renovation · Real estate · Financing — one team, start to close.
Increase Value
Upgrade strategically. Increase buyer demand.
Save Time
We manage the entire renovation process.
Maximize Profit
Higher sale price. Stronger net proceeds.
Trusted Partner
Renovation + real estate + financing under one roof.
What an upgrade looks like

Small, targeted changes.
Outsized impact on price.

Buyers respond to specific details. These are the upgrades that consistently move the needle on Bay Area sales.

Kitchen remodel, new flooring, and fresh paint and windows
Real numbers

What strategic renovation actually returns.

Every project is different, but the math is consistent: smart, targeted renovation in the Bay Area returns 2–4x what you spend. Here's what that looks like in practice.

Kitchen + bathrooms
Spend $30K
↓
Added value +$50K
Updated kitchen, two refreshed bathrooms, new fixtures and finishes throughout. Home sold in 9 days over asking.
Full cosmetic renovation
Spend $55K
↓
Added value +$120K
Paint, flooring, kitchen, bathrooms, landscaping, and staging. Listed $85K above original estimate after renovation.
Curb appeal + key rooms
Spend $18K
↓
Added value +$40K
Exterior paint, front landscaping, kitchen refresh, and master bath update. Multiple offers received in first weekend.

Examples based on Bay Area market results. Individual results vary based on property, market conditions, and scope of work.

Where we work

Serving the Bay Area and beyond.

We cover the counties where Bay Area sellers live and where buyers are actively competing for well-presented homes.

Bay Area
San Francisco, Oakland, San Jose and surrounding cities
Solano County
Fairfield, Vallejo, Suisun City, Benicia, Vacaville
Contra Costa
Concord, Walnut Creek, Richmond, Antioch, Pittsburg
Alameda County
Oakland, Fremont, Hayward, Berkeley, Livermore
The problem most sellers face

Your home could sell for significantly more.
But three things get in the way.

Buyers in the Bay Area are comparing your home to renovated listings. If yours isn't updated, they'll offer less — or skip it entirely.

01
No cash for renovation
Most sellers don't have $20K–$80K sitting around to fund updates before listing. So they list as-is and leave money on the table.
02
No trusted contractor
Finding, vetting, and managing contractors while trying to move is a full-time job. Most sellers don't have the relationships or the time.
03
Wrong upgrades
Without a broker's eye on the market, sellers spend on the wrong things and still don't move the needle on price.

We solve all three
before you list.

Upgrade to Sale is the one-stop shop for sellers who want to maximize what they walk away with — broker strategy, renovation execution, and financing, coordinated by people with over 35 years of combined Bay Area experience. One team, one plan, one goal: potentially double your equity before you sell.

We finance the renovation — pay at closing through Morena Mortgage or Flex Cash Funding. Multiple options based on your situation.
Our licensed crew executes — no vendor hunting, no coordination headaches. One team handles everything.
Two brokers guide every decision — we only recommend upgrades that move the sale price. Not what looks nice. What sells.
We list and close it — your renovated home hits the market with a broker team that knows exactly how to price for maximum return.
The process

Four steps from
assessment to closing table.

1
Free property assessment
We walk your property and give you a clear renovation-to-value breakdown. What to do, what to skip, and what it will return. No cost, no obligation.
2
Renovation plan + financing
We scope the work, price every line item, and structure the financing so you pay nothing out of pocket. You approve. We start.
3
We execute the renovation
Our licensed contractor and crew handle all the work. You get weekly updates. You don't have to manage a thing.
4
List, sell, collect
We list through Burris Realty, price for maximum return, and close. Renovation costs settle at the closing table. You walk away with more.
No money out of pocket

Three ways we can
finance your renovation.

Every seller's situation is different. We have multiple financing structures — we'll find the one that works for yours.

Option A
Pay at closing
Renovation costs are deducted from your proceeds at the closing table. You don't touch a dollar until your home sells.
Best for: sellers with strong equity who want simplicity
Most flexible
Option B
Hard money bridge loan
Short-term bridge financing through Flex Cash Funding covers the renovation. Fast approval, no traditional bank hoops, paid off at close.
Best for: sellers who want a clean, separate financing line
Option C
Renovation financing
Structured renovation loan through Morena Mortgage. We look at your full picture and design a solution that fits your timeline and goals.
Best for: sellers with specific income or equity situations
Your team

Three experts.
One unified team.

35+ years of combined Bay Area real estate experience. You're not hiring a contractor who hands you off to a lender who hands you off to an agent. We are all three — in the same room, from day one.

CB
Carla Burris
Lead Broker · Loan Originator

Nearly two decades in Bay Area and NorCal real estate. Licensed broker and NMLS-licensed mortgage originator. Carla has never had a deal fall out of contract — and she intends to keep it that way.

Real estate broker Loan origination Hard money lending Pre-sale strategy
AW
Anthony Ward
Co-Broker · Property Manager

Licensed California real estate broker and property manager with deep Bay Area roots. Anthony brings market expertise, investor relationships, and hands-on property management experience through Wards Realty.

Real estate broker Property management Pricing strategy Investor relations
GC
Our Contractor Network
Licensed Trades · Project Execution

We partner with a trusted network of licensed contractors across Northern California specializing in plumbing, electrical, painting, rehabilitation, cabinets, fencing, flooring, and concrete — a vetted group that operates efficiently and effectively on every project.

Licensed contractors Plumbing & electrical Flooring & cabinets Concrete & fencing Painting & rehab
Run the numbers

Estimate Your
Potential Net Gain

See how strategic pre-sale renovations could impact your bottom line before you list.

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Projected sale price $0
Estimated renovation cost $0
Estimated selling costs $0
Estimated net gain $0

This calculator is for illustration only. Actual results depend on market conditions, property condition, renovation scope, buyer demand, financing terms, and final sale price. This is not a guarantee of value or profit.

Schedule My Free Upgrade Assessment
Ready to find out what your home is really worth?

Let's talk about your property.

Free assessment. No obligation. We'll tell you exactly what to renovate, what to skip, and what you can expect to walk away with — before you commit to anything.

Schedule your free upgrade assessment
Bay Area · Solano · Contra Costa · Alameda County
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